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Ticket Spot’s event ticketing analytics brings together sales, attendance, event-page traffic, abandoned checkouts, and email activity. Open Analytics in the dashboard navigation. Analytics requires a Business plan or higher and access to the event. Choose an Event, then choose a date or time slot when analyzing an individual occurrence of a series.
The screenshots in these Analytics guides use illustrative data in the real Ticket Spot interface. The examples are not actual event results.
Select an event and optional occurrence, then choose a report tab.

Illustrative analytics data. Select an event and optional occurrence, then choose a report tab.

Choose a report

Event and occurrence filters

Search the event dropdown by name. Events are grouped by status. Selecting a series exposes the occurrence selector; leaving the occurrence unselected analyzes the parent/series context. Select a specific occurrence to narrow the report. Time-based events may expose separate date and time-slot choices.
Series occurrence selector with two dated sessions.

Illustrative analytics data. Select a date and time for an individual series occurrence.

The selected event, occurrence, report, grouping, and explicit dates are stored in the dashboard URL. A colleague opening that link still needs access to the same site and event. Check the displayed range after changing events because the dashboard can select a new default period.

Range and Group by

Range determines the period to analyze. Group by determines the size of chart buckets where that report supports a timeline. When an event is first selected, ended events default to their event dates; upcoming events use creation through now, limited to the previous 30 days, or the previous 24 hours if creation time is unavailable. The initial label can still say Event Duration, so inspect the actual dates when the period matters. Sales can choose Sales Period instead. Leaving Sales after that range resolves preserves its dates as a custom range for the next report.
The range menu offers sales-period, event-duration, recent-period, and custom choices.

Illustrative analytics data. The range menu offers sales-period, event-duration, recent-period, and custom choices.

Custom range has separate Start Date and End Date controls with time selection.

Illustrative analytics data. Custom range has separate Start Date and End Date controls with time selection.

If Custom is selected but the date fields are missing after changing reports, select another preset and then choose Custom again. Group by offers 15 minutes, 1 hour, 4 hours, 1 day, and 1 week. The dashboard can change the suggested grouping when you select a range or tab. Sales may use wider buckets for a long range. Traffic is a geographic comparison, so grouping does not create a time-series chart there.
Choose the chart grouping interval.

Illustrative analytics data. Choose the chart grouping interval.

Read Overview

The four headline cards are Gross Sales, Tickets Sold, Orders, and Checked In. Ticket capacity, tickets per order, and the unique attendance percentage appear beneath the relevant values.
Headline metrics and the sales trend summarize the selected event.

Illustrative analytics data. Headline metrics and the sales trend summarize the selected event.

The Sales chart shows gross sales by period. Hover over a point to see its sales amount and order count. An order may contain several tickets. Attendance shows unique check-ins, the attendance percentage, people not checked in/no-shows, and the peak arrival window when data is available. Engagement Metrics shows event views, conversion rate, abandoned carts, and email clicks. Missing activity can display a dash. Overview’s conversion uses tickets sold divided by event views; Traffic uses completed tracked sessions and its own denominator. The two percentages can differ.
Attendance and engagement provide context beyond revenue.

Illustrative analytics data. Attendance and engagement provide context beyond revenue.

Refresh and export

Refresh requests an analytics rollup rebuild; it is not a guarantee that every panel changes immediately. Allow processing time, then reopen or reselect the report if values remain unchanged. Export CSV applies to the current report and its selected event/occurrence and range. Overview has no export and displays an informational message if you use the button there. Read the individual guide for table-filter and export limitations, particularly Attendance and Email. For the attendee-management dashboard’s separate financial cards, ticket filters, seating charts, and exports, see Managing attendees and Exports.